Head of Marketing

We seek a Head of Marketing to join our dynamic and fast-growing team in Vilnius.

As part of our small, dynamic, and efficient team, you will contribute significantly to scaling our self-development products globally. Your role will drive customer acquisition, manage multimillion-euro budgets, and optimize performance marketing strategies across channels like Google and Meta. Working closely with the founders and cross-functional teams, you’ll shape a high-performing marketing team and define the direction of our growth.

360 Mind is an established digital product business, creating self-development apps since 2021. Our lean work culture encourages ownership, creativity, and professional growth with the support of open team culture.  We strive to bring self-development products that help refine patterns of behavior, bring clarity to our customers’ lives, and help them become the best versions of themselves to the market. Our team is passionate about creating a vibrant and inclusive work culture that empowers us to achieve remarkable results.

Your responsibilities: 

• Define and implement revenue-driving marketing strategies.
• Look for new user acquisition channels to unlock.
• Lead and manage a team of 3+ PPC specialists with a focus on professional growth and performance.
• Oversee and optimize large-scale digital advertising campaigns on Meta, Google, and other platforms, ensuring alignment with business goals.
• Develop and implement data-driven marketing strategies to maximize ROI.
• Collaborate with cross-functional teams to support product growth and strengthen our market presence.
• Analyze and report on campaign performance, identifying opportunities for improvement and innovation.
• Drive global marketing initiatives, with a focus on scaling performance across diverse markets.

Core Requirements:

• A Minimumof 3 years of hands-on experience in PPC (Google, Meta) and/or performance marketing.
• Proven experience managing marketing budgets of €10M+ annually, ideally in global eCommerce markets (non-SaaS preferred).
• Strong people management skills, having successfully led teams of 5+ specialists.
• Deep understanding of performance marketing metrics and tools.
• Experience working with international markets and large-scale campaigns.
• Exceptional analytical and strategic thinking skills.
• Familiarity with hybrid working models and a preference for dynamic, high-growth environments.

What We Offer:

• Salary of 4000–8000 EUR gross for a full-time position.
• BONUSES – Success comes when everyone is serious about their output and speed. At 360 Mind we have Quarterly and Annual performance based bonuses.
• OFFICE VIBES – an in-house high-speed team culture with no corporate nonsense.
• HYBRID WORK – 4+1 to stay in touch and an additional 15-30 work days per year to use per your personal preference.
• EXTRA VACATION DAYS — via additional quarterly perks or work anniversaries.
• GROWTH OPPORTUNITIES – Imagine a place where you work with a small and experienced founding team suggesting and testing your ideas with hundreds of thousands of customers in the global market. That’s how you grow professionally and directly contribute to the company’s culture and the future. Where will you take it?
• TEAM DAYS – From a little party in town to the team’s favorite SPA days on a Friday afternoon. Get to know your colleagues up close.
• WORKATIONS — Mexico to Cyprus to Druskininkai… we’ve been places.